Robbing the Piggy Bank
This week, we’re talking about bank accounts. Not your $$ bank account, but your emotional bank account. And your customer’s emotional bank account.
Either we’re pouring in or we’re taking out, based on our interactions with them.
Here’s a little story to illustrate it:
My son and I were flying cross country to Las Vegas a week ago and I had paid extra to get a window seat. We’re big plane fans and we wanted to see the sights as we were flying across the country. We get to our row, and we look, and there’s no window! It’s just a bulkhead!
Click above to watch the rest of what turns out to be an incredible story!